Gfl Itinera shampoo in a 370ml pump bottle 18 pcs

GFL Itinera Silky Touch Shampoo brings to the guest accommodation’s bathroom an authentic skincare experience inspired by the traditions of the Italian countryside. Formulated with fermented rice extract from the fertile Pavia region — Europe’s largest rice-producing area — it offers gentle yet effective cleansing, leaving hair light, easy to comb and visibly healthier. It is a choice that combines natural care with the contemporary aesthetic of premium amenities.

❇️ The feeling of care in action

The shampoo’s formula is based on gentle cleansing agents and plant-derived amino acids, offering a pleasant cleansing experience without weighing the hair down.

✔️ Silky texture & frizz control: Enriched with plant-derived amino acids, it helps smooth the hair and makes it easier to comb after a shower.

✔️ Care with 95% natural ingredients: An SLS/SLES-free formula, dermatologically tested and VEGANOK-certified, suitable for daily use.

✔️ Combined effectiveness: When used with the matching conditioner from the range, it has been proven to enhance the hair’s natural shine and silky feel.

✔️ Practical refillable packaging: The durable 370 ml bottle allows for easy refilling, keeping your bathroom tidy at all times.

❇️ Eau de Riz — A fragrance of understated freshness

Itinera’s ‘Eau de Riz’ fragrance envelops the senses with a soft, milky and pure aura. Initially, gentle notes of coconut, rice and fresh peach emerge, evolving into a warm ‘heart’ of butter, vanilla and subtle jasmine.

The base notes of white musk and green accords leave the room with a sense of freshness reminiscent of the tranquillity of a morning in the rice fields of Tuscany and Lombardy, offering guests a moment of complete relaxation.

❇️ Which businesses is it aimed at?

Itinera Silky Touch Shampoo is the ideal choice for boutique hotels, traditional guesthouses, self-contained villas and carefully curated accommodation seeking to offer something more than a standard bathroom product. It is perfectly suited to businesses that emphasise the local identity of their materials, the elegant presentation of their dispensers and the creation of a warm, welcoming atmosphere.

❇️ Why choose it for your accommodation

By choosing the Itinera 370 ml refillable shampoo, you’re offering your guests a high-end Italian branded product with proven quality.

At the same time, the refillable bottle made from recycled PET simplifies day-to-day management for the housekeeping team, creating a sustainable and well-presented look in every room.